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Google Ads agency · Google Premier Partner
Google Ads management from a Google Premier Partner agency.
Showing up on page one is only half the job. Our specialists dig into your conversion tracking, search terms and competitors before we touch a bid, then build Google Ads campaigns we measure by leads and sales.
AT A GLANCE
- Top 3%Google Premier Partner
- 93%client retention rate
- 18+years managing PPC campaigns
- 100+years of combined experience
Google Premier Partner, a status held by the top 3% of Google Partners.
WHAT'S INCLUDED
Everything your Google Ads account needs
From a first campaign to a complex multi-market account, we cover the strategy, the build and the day-to-day.
01 · FOUNDATION
Tracking you can trust
Before we optimize, we make sure Google Ads is counting the right things.
- Conversion tracking audit and fixes
- GA4 and Google Ads connected
- Call tracking and offline conversions
- CRM leads fed back into bidding
02 · STRATEGY
A plan built on data
Campaign structure, budgets and bidding based on what your data shows.
- Keyword and competitor research
- Campaign structure by market or product
- Budget and bid strategy
- Landing page recommendations
03 · MANAGEMENT
Ongoing optimization
Weekly hands-on management, with monthly reporting in plain English.
- Search term and negative keyword cleanup
- Ad copy and asset improvements
- Audience and location refinements
- Looker Studio reporting
CAMPAIGN TYPES
Google Ads campaigns we manage
Search
Text ads for people actively searching for what you sell.
Performance Max
One campaign across Search, YouTube, Display, Gmail and Maps.
Shopping
Product ads with images and prices, right in the results.
YouTube
Video ads that build awareness and drive action.
Demand Gen
Visual ads across YouTube, Discover and Gmail.
Display
Image ads across millions of sites and apps.
Remarketing
Ads that bring back past visitors, including dynamic product ads.
Local and call ads
Campaigns built to drive calls, visits and booked jobs.
HOW WE WORK
How we manage and grow your Google Ads account
Data first, recommendations second. Your budget never goes toward a guess.
STEP 1
Free consultation
We learn your goals, budget and audience, and look at what's already running.
STEP 2
Audit the data
Your account, analytics, conversion tracking and competitors, so we know what's working before we change anything.
STEP 3
Plan and launch
A prioritized plan, then campaigns launched or restructured carefully, so nothing that's working gets disrupted.
STEP 4
Optimize every week
Bids, budgets, search terms, audiences and creative, adjusted based on what the data shows.
STEP 5
Report and refine
Monthly, plain-English reporting tied to leads and revenue, with clear next steps.
BUILT FOR BUSY TEAMS
We keep it simple.
Stretched thin? Running marketing without a big team, or without one yet? You don't need to become an expert in every platform. That's our job.
A short priority list
The few things that will move the needle this month, not a 40-page audit.
We do the heavy lifting
We build, launch and manage the work, or hand your team clear, simple steps.
Plain-English reporting
What changed, why it matters and what's next, without the jargon.
Spend with confidence
Every recommendation comes with the data behind it and the expected impact.
RESULTS
Proof, not promises.
Simple Search Marketing became an extension of our growth marketing strategy at a critical time in our business. We transitioned management of all paid media campaigns to SSM in a very short amount of time and the team was able to provide critical boots on the ground to repair connections to our marketing technology stack to ensure proper measurement and optimization. SSM helped us hit 120% of our lead generation goals within the first few months of working together.
FAQ
Google Ads FAQs
Straight answers to the questions we hear most. Still curious? Just ask.
When is the right time to hire a Google Ads agency?
At any stage of growth. Most clients reach out when they're launching Google Ads for the first time, or when their campaigns aren't getting the results they expected.
Is Simple Search Marketing a Google Partner?
Yes. We're a Google Premier Partner, a status Google gives to the top 3% of its partners, with decades of combined experience managing Google Ads.
Is it cost effective to pay an agency to manage my Google Ads?
With us it is. Our data-first approach is designed to cut wasted spend and put more of your budget toward the searches that turn into customers.
How do I choose a PPC agency?
Look at two things: does the agency have the technical skills and experience to get results, and is it a good culture fit for your team?
Simple Search has 100+ years of combined experience and a 93% client retention rate. Book a free consultation to see if we're a good match.
What is a good ROI for Google Ads?
It depends on your business and margins, but a common target is around 4:1, or $4 back for every $1 spent. We set targets with you based on what a lead or sale is actually worth.
Do Google Ads work for small businesses and startups?
Yes. Google Ads are a great fit for small businesses, especially ones that rely on local searches and Google Maps. For startups, they offer a cost-effective way to build awareness and leads as you scale.
Why don't my Google Ads and GA4 numbers match?
Attribution, dates and counting rules explain most gaps. We check your setup as part of every audit. Our post Why Google Ads and GA4 never agree explains more.
not sure where to start?
Let's look at your Google Ads data together.
A free consultation with a senior paid search strategist. We'll review your account and tell you what we'd fix first.