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Google Analytics consulting · GA4 + GTM · Certified team
Google Analytics consulting so you can trust your numbers.
Every marketing decision depends on your data, so it has to be right. Our certified analytics team audits your GA4, Google Tag Manager, ad platforms and CRM and connects them, so you can see exactly what each channel adds to your bottom line.
AT A GLANCE
- GA4setup, audits and fixes from a certified team
- CRMSalesforce and HubSpot connected to your ads
- Privacyconsent-aware and server-side tracking
- Lookercustom dashboards your team will actually use
WHAT'S INCLUDED
Analytics that answers real questions
We handle the technical work, then turn your data into clear insights and next steps.
01 · GA4 + GTM
A setup you can rely on
- GA4 and Google Tag Manager audits
- Tagging, events and key events
- Filters and custom settings
- Anomaly checks and fixes
02 · CONNECTED DATA
The full picture
- Ad platform and pixel tracking
- Call tracking
- CRM integration, such as Salesforce or HubSpot
- Server-side tracking
- Cookie consent management
03 · REPORTING
Insights, not just numbers
- Custom Looker Studio and Power BI dashboards
- Campaign reports with next steps
- Channel contribution to leads and revenue
Plan your analytics investment. Our rate sheet covers GA4 consulting, tracking and reporting services in one PDF.
Download the rate sheetHOW WE WORK
How every analytics engagement runs
We find what's broken, fix it in the right order, and make sure you can use what we build.
STEP 1
Free consultation
We talk through your goals, your tools and the questions you can't answer today.
STEP 2
Audit
A full review of GA4, Tag Manager, ad platforms, consent settings and CRM connections.
STEP 3
Fix and connect
Tracking repaired and systems connected, in priority order, with privacy built in.
STEP 4
Report
Dashboards built around the decisions your team actually makes.
STEP 5
Monitor
Ongoing checks so your data stays accurate as your site and tools change.
BUILT FOR BUSY TEAMS
We keep it simple.
Stretched thin? Running marketing without a big team, or without one yet? You don't need to become an expert in every platform. That's our job.
A short priority list
The few things that will move the needle this month, not a 40-page audit.
We do the heavy lifting
We build, launch and manage the work, or hand your team clear, simple steps.
Plain-English reporting
What changed, why it matters and what's next, without the jargon.
Spend with confidence
Every recommendation comes with the data behind it and the expected impact.
RESULTS
Proof, not promises.
Simple Search Marketing became an extension of our growth marketing strategy at a critical time in our business. We transitioned management of all paid media campaigns to SSM in a very short amount of time and the team was able to provide critical boots on the ground to repair connections to our marketing technology stack to ensure proper measurement and optimization. SSM helped us hit 120% of our lead generation goals within the first few months of working together.
FAQ
Google Analytics consulting FAQs
Straight answers to the questions we hear most. Still curious? Just ask.
What does a Google Analytics consultant do?
A Google Analytics consultant sets up, audits and improves your analytics so your data is accurate, then turns it into reporting and advice that improves your marketing.
How can GA4 improve my business?
GA4 shows how people find and use your website, which channels drive conversions, and where people drop off. With accurate data, you can put budget where it performs best.
Why choose Simple Search for analytics consulting?
Our certified team focuses on insights you can act on. Because we also run SEO and paid media, we know which numbers matter most for marketing decisions.
Why don't Google Ads and GA4 report the same conversions?
Different attribution models, dates and counting rules explain most of the gap. Our post Why Google Ads and GA4 never agree explains when to worry.
Can you help with healthcare privacy and HIPAA?
Yes. We plan tracking around consent and privacy rules so sensitive information never reaches ad platforms. Read our guide to HIPAA and analytics.
What's the difference between GA4 and Universal Analytics?
GA4 replaced Universal Analytics in 2023. It's built around events rather than sessions and gives a better view across websites and apps.
not sure where to start?
Let's make sure your data tells the truth.
A free consultation with a senior analytics consultant. We'll look at your setup and tell you what we'd fix first.