by Shannon Downer | May 13, 2024 | Blog
On-page SEO is all about improving your website’s pages to make them more attractive to search engines and users alike. By focusing on content quality, keyword placement, HTML tags, and more, on-page SEO helps search engines figure out what your site is all...
by Catherine Gauthier | Apr 9, 2024 | Blog
Google recently announced updates to the definitions of some of its more convoluted metrics, including Top Ads and Prominence. Before running through the changes, it is important to note that these updates are only about how the metrics are defined and that there is...
by Katie Conroy | Feb 28, 2024 | Blog
Our digital agency Simple Search Marketing has achieved 2024 Premier Partner status in the Google Partners program! Simple Search’s team of experts provides SEO, PPC, SEM, Paid Social Media and Business Analytics for B2B and B2C organizations. Explore the full range...
by Jamie Paton | Jan 3, 2024 | Blog
Heading into 2024, Google Business Profile remains a vital piece of any local SEO strategy. But have you kept up with all the changes announced over the last twelve months? Google has been quite busy in 2023. Not ‘another rebrand’* busy, but they have unleashed new...
by Carrie Smucker | Nov 7, 2023 | Blog
Search Engine Optimization (SEO) often involves looking at large data sets like web crawl data, or user traffic data exported from a program like Google Analytics. Keyword research, for example, can sometimes involve combing through tens of thousands of keywords,...
by Shannon Downer | Sep 26, 2023 | Blog
In the constantly evolving landscape of search engine optimization (SEO), staying on top of the latest updates is crucial. One recent update that the SEO community has our eyes on is the Google September 2023 Helpful Content Update. This update brings more changes to...
