by Mary Smucker | Nov 30, 2022 | Uncategorized
Bing Ads was rebranded a few years ago to Microsoft Ads and, while the name change was just a slight annoyance for search marketers, it signalled a growth strategy that we are seeing come to fruition over time. Bing/Microsoft Ads is the often overlooked platform as...
by Mary Smucker | Nov 22, 2022 | Uncategorized
It’s that time of year! Where is SEO headed? Are keywords dead? Can companies that have never done SEO before still compete? We’ve got all the answers. Where is SEO Headed? This is a big question and it’s kind of crazy to be saying this, but SEO...
by Mary Smucker | Dec 6, 2021 | Uncategorized
As the Coronavirus pandemic surges on, consumers are purchasing and doing business online more than ever, so it’s even more important to tighten up your SEO and paid search game right now. But if you’re thinking, “Great! I have a service/product that people really...
by Mary Smucker | Oct 30, 2021 | Uncategorized
You want your site to rank well on Google and other search engines. You want to drive your target customers to your site. You want those visitors to turn into actual customers once they arrive. Makes sense to us! So how do you make this happen effectively and...
by Mary Smucker | Apr 1, 2020 | Uncategorized
You’ve got a great product or service. You know you could make a lot of customers really happy, if only you could get their attention! A great product is nothing without proper sales and marketing. At Simple Search, we help our customers optimize their websites and...
by Mary Smucker | Mar 1, 2020 | Uncategorized
Some big news in the SEO world over the past few weeks, including Google’s descriptively named March Core Algorithm Update and Moz’s Domain Authority 2.0 Update. In terms of the Google update, it’s too soon to tell exactly which kinds of sites are...