by Catherine Gauthier | Apr 9, 2024 | Uncategorized
Google recently announced updates to the definitions of some of its more convoluted metrics, including Top Ads and Prominence. Before running through the changes, it is important to note that these updates are only about how the metrics are defined and that there is...
by Katie Conroy | Feb 28, 2024 | Uncategorized
Our digital agency Simple Search Marketing has achieved 2024 Premier Partner status in the Google Partners program! Simple Search’s team of experts provides SEO, PPC, SEM, Paid Social Media and Business Analytics for B2B and B2C organizations. Explore the full range...
by Jamie Paton | Jan 3, 2024 | Uncategorized
Heading into 2024, Google Business Profile remains a vital piece of any local SEO strategy. But have you kept up with all the changes announced over the last twelve months? Google has been quite busy in 2023. Not ‘another rebrand’* busy, but they have unleashed new...
by Carrie Smucker | Nov 7, 2023 | Uncategorized
Search Engine Optimization (SEO) often involves looking at large data sets like web crawl data, or user traffic data exported from a program like Google Analytics. Keyword research, for example, can sometimes involve combing through tens of thousands of keywords,...
by Shannon Downer | Sep 26, 2023 | Uncategorized
In the constantly evolving landscape of search engine optimization (SEO), staying on top of the latest updates is crucial. One recent update that the SEO community has our eyes on is the Google September 2023 Helpful Content Update. This update brings more changes to...
by Katie Conroy | Jul 24, 2023 | Uncategorized
We all know social media is a great place to market your business and reach your customers around the globe. However, social media is not a set it and forget it platform and you have to check in regularly to really take advantage of all the opportunities that it can...
