Our Not So Simple Blog

In today's hyper-competitive marketing landscape, brands face challenges when it comes to optimizing marketing across the full funnel.  This is especially challenging in a marketing ecosystem that...

The Ins and Outs. In today’s day and age, there are so many platforms to choose from when it comes to delivering your brand's message. While each engine has its specific advertising niche, TikTok...

We love Generative AI. It works great as evidenced by the hero image in this blog post. <joke> Let's just say, we have a ways to go with what gen AI gives us, but Google's not standing by the...

Mobile Optimization is More Important Than Ever With around half of all website traffic coming from mobile devices, ensuring your website is mobile-friendly is more important than ever before....

Search Engine Optimization (SEO) often involves combing through large amounts of data when doing research. You might be looking through Google Analytics data for a pattern that can give insight into...

What is Internal Linking for SEO? Internal linking is an aspect of on-page SEO that can be an incredibly powerful tool for increasing visibility and improving navigation. When implemented...

On-page SEO is all about improving your website's pages to make them more attractive to search engines and users alike. By focusing on content quality, keyword placement, HTML tags, and more,...

Google recently announced updates to the definitions of some of its more convoluted metrics, including Top Ads and Prominence. Before running through the changes, it is important to note that these...

Our digital agency Simple Search Marketing has achieved 2024 Premier Partner status in the Google Partners program! Simple Search’s team of experts provides SEO, PPC, SEM, Paid Social Media and...

Heading into 2024, Google Business Profile remains a vital piece of any local SEO strategy. But have you kept up with all the changes announced over the last twelve months? Google has been quite...