by Katie Conroy | Jul 24, 2023 | Blog
We all know social media is a great place to market your business and reach your customers around the globe. However, social media is not a set it and forget it platform and you have to check in regularly to really take advantage of all the opportunities that it can...
by Katie Conroy | Jun 29, 2023 | Blog
By Erin Batson, Digital Marketing Specialist Now that we are halfway through the year, some of us might wonder what Social Media trends for business are actually here to stay. Staying relevant on Social is difficult, especially if you are not immersed in that world...
by Mary Smucker | May 5, 2023 | Blog
By Jamie Paton, Senior SEO Strategist The switch from Universal Analytics (UA) to GA4 is imminent. So imminent in fact that there’s even a countdown clock that greets you every time you log into Google Analytics. Which means it’s finally time to embrace the change and...
by Mary Smucker | Dec 12, 2022 | Blog
Have you gotten ads for Jasper? Feed the machine a topic and get a blog post, content page or ad written in seconds? Well, I have and I did*. You’re reading one below. Scary? Enticing? Interested in giving it a whirl? Writing prompts, briefs, and outlines...
by Mary Smucker | Nov 30, 2022 | Blog
Bing Ads was rebranded a few years ago to Microsoft Ads and, while the name change was just a slight annoyance for search marketers, it signalled a growth strategy that we are seeing come to fruition over time. Bing/Microsoft Ads is the often overlooked platform as...
by Mary Smucker | Nov 22, 2022 | Blog
It’s that time of year! Where is SEO headed? Are keywords dead? Can companies that have never done SEO before still compete? We’ve got all the answers. Where is SEO Headed? This is a big question and it’s kind of crazy to be saying this, but SEO...